I used to walk down the street like I was a star... I want people to walk around delusional about how great they can be - and then to fight so hard for it every day that the lie becomes the truth.

2005年：贝索斯致股东信《尽管是数字在发挥作用，但决策因素还是“判断”》

To live is to be marked.

当你停止试图成为别人时，就是你成为自己的时刻。

I don’t take no for an answer.

In darkness, we learn to cherish the light.