Read, read, read. Read everything — trash, classics, good and bad, and see how they do it. Just like a carpenter who works as an apprentice and studies the master. Read! You'll absorb it. Then write. If it's good, you'll find out. If it's not, throw it out of the window.

A company's culture is defined by the actions of its leaders, not just their words.

The easiest way to solve a problem is to deny it exists.