一个好故事不能被设计出来；它必须被提炼出来。
The world is full of small pleasures; the trick is to find them.
最成功的公司不只是销售产品，而是解决问题。
"We carry our histories with us, in our bones and in our blood."
Most people are afraid of change, but if you look at it like it's something that can always count on, then it can be a comfort．It doesn't have many things that you can count on．
Every product should be designed with its next life in mind.
炼油的未来在于整合可再生解决方案，同时不牺牲效率。
The Langlands program is a testament to the power of abstract thought in mathematics.