The world is full of people whose notion of a satisfactory future is, in fact, a return to the idealised past.

"To define is to limit."

I didn't come this far to only come this far.

A picture held us captive. And we could not get outside it, for it lay in our language and language seemed to repeat it to us inexorably.

Never compromise on quality—your brand is only as strong as your weakest product.