"Jeder Mensch hat seine eigene Geschichte, und jede Geschichte ist es wert, erzählt zu werden."
每个人都有他自己的故事，每个故事都值得被讲述。
The world is a place of the living, and the dead have no place in it. The dead are nothing.
"The best way to lead is to be authentic."
The best way to build a brand is to create a culture that is so strong that it becomes a movement.