We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.

The energy transition is not just about switching fuels; it's about transforming entire systems and mindsets.

"The past is a foreign country; they do things differently there."

"Theatre is the art of the impossible made possible."

To write is to explore the unknown within ourselves.