Will inertia be your guide， or will you follow your passions？

DJI's success is not accidental, but the inevitable result of our relentless pursuit of product excellence.

I'm as proud of many of the things we haven't done as the things we have done.Innovation is saying no to a thousand things.

The method of psychology must be objective, even when studying subjective phenomena.

The best leather tells a story—of craftsmanship, ethics, and time.

"The art of the novel is the art of being simultaneously inside and outside of things."