The only way to change behavior is through manipulation of reinforcement contingencies.
To one who has faith, no explanation is necessary. To one without faith, no explanation is possible.
鱼在江湖中互相遗忘，人在道术中互相遗忘。
我年轻时领略过一种高尚的情操，我至今不能忘掉，这是我的烦恼。