Exceed your customers' expectations. If you do, they'll come back over and over. Give them what they want — and a little more.

生活中最高尚和最美丽的事物不是被听到的，也不是被读到的，也不是被看到的，而是如果愿意的话，是被生活的。

解析：君子要求的是自己，小人要求的是别人。

我成为首相的几率，和在火星上找到猫王，或者我转世成为一颗橄榄的几率差不多。

War is an ugly thing， but not the ugliest of things: the decayed and degraded state of moral and patriotic feeling which thinks that nothing is worth a war， is much worse.