The difference between a good business and a bad business is that good businesses throw up one easy decision after another. The bad businesses throw up painful decisions time after time.
好的企业和坏的企业的区别在于，好的企业不断地产生简单的决策，而坏的企业不断地产生痛苦的决策。
There is no truth. There is only perception.
人类思维的一个重大缺陷在于：我们习惯关注高频事件，却忽视了那些罕见但影响巨大的事件。
Quality is the life of an enterprise and the cornerstone of a brand.
The individual is the only reality. The further we move away from the individual, the more abstract and unreal we become.