2007年：贝索斯致股东信《我们改变工具，工具也改变我们》

未来是我们用每一个选择书写的故事。

生活中唯一真正的失败是不忠于自己所知道的最好的东西。

事实是，我们直到看到它才知道自己想要什么。

I made you a great big chocolate sundae for dessert. But I had to eat it myself because I just heard on the radio that ice cream isn't good for dogs.“Disappointment isn't good for dogs either...

光是理解世界的关键。

Leadership isn't about giving orders; it's about inspiring people to see the bigger picture.

解释：只有去学习才能懂得世间的道理；如果耻于向人求教，许多东西就会永不知晓。