Advertising doesn't create a product advantage. It can only convey it.

有些人特别善于了解自己的知识极限，因为他们必须这样做。

归根结底，重要的是与人产生共鸣，而不是奖项。

The state of nature has a law of nature to govern it, which obliges every one: and reason, which is that law, teaches all mankind, who will but consult it, that being all equal and independent, no one ought to harm another in his life, health, liberty, or possessions.