We are all born with a certain package. We are who we are: where we were born, who we were born as, how we were raised. We're kind of stuck inside that person, and the purpose of civilization and growth is to be able to reach out and empathize a little bit with other people.

如果你和你的竞争对手做的事情本质上是一样的，你可能不会太成功。

The more personal it is, the more universal it is.