I decided, very early on, just to accept life unconditionally; I never expected it to do anything special for me, yet I seemed to accomplish far more than I had ever hoped. Most of the time it just happened to me without my ever seeking it.

The historian’s first duty is to the truth.

当一个人用本真的面目说话时，他最不像自己。给他一个面具，他就会告诉你真相。

The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.

市场不会因为你正确而奖励你，它会因为你盈利而奖励你。