We don't read and write poetry because it's cute. We read and write poetry because we are members of the human race. And the human race is filled with passion. Medicine, law, business, engineering: these are noble pursuits and necessary to sustain life. But poetry, beauty, romance, love...these are what we stay alive for.
我们读诗写诗并不是因为它好玩。我们读诗写诗是因为我们是人类的一分子。而人类是充满激情的。没错、医学、法律、商业、工程，这些都是崇高的追求，足以支撑人的一生。但诗歌...美丽、浪漫、爱情...这些才是我们生活的意义。
2000年：贝索斯致股东信《即使在最残酷的时期，也将努力把公司打造更具“重量”》
计算机是一种交互式媒介，是第一个允许用户操纵过程表示的媒介。
家具制造业的未来在于传统与技术的平衡。
The world breaks everyone, and afterward, many are strong at the broken places.
The most successful businesses are those that put the customer at the center of everything they do.
The arithmetic of elliptic curves is a microcosm of the deeper structures in number theory.