1997年：贝索斯致股东信《吸引符合你价值观的股东》
I made my money by selling too soon.
To understand the universe, you must understand the language in which it is written, and that language is mathematics.
"Children's books should challenge, comfort, and inspire."
What I think I've been talking about really is success and failure. And one of the interesting things about success is that we think we know what it means. If I said that there's somebody behind the screen who's very successful, certain ideas would immediately come to mind. You'd think that person might have made a lot of money, achieved renown in some field. My own theory of success -- I'm somebody who's very interested in success, I really want to be successful, always thinking, how can I be more successful? But as I get older, I'm also very nuanced about what that word "success" might mean.